Reporting for Google Hotel Ads

  • Zoë Asmal |
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  • RoomraccoonRoomraccoon
**There are two reports you can generate**: - **The Booking Channel Report**: This shows your rate of revenue per booking channel according to the dates you enter (for internal use, eg: marketing strategies, stakeholder updates or presentations) - **List View Report**: This shows the bookings generated through Google Hotel Ads per stay period and can be used for external purposes, for example, your accounting.

How to Find Your Booking Channel Report

Click on the "Reports" Tab on the left of the screen and navigate to the "Performance" Tab.
Fill in your chosen date range.
Fill in your chosen period.
This will give you the number and percentage of bookings done via GHA for the chosen time period.

How to find the List View Report

Select the Reservations Tab and navigate to the Reservations List.
Enter your selected date range.
Enter your selected time period.
Click "Search"
Select Google Hotel Ads from the Origin of Booking drop down menu. This will show you the bookings created through GHA for that specific stay period. You can then download the report from the options at the bottom of the page.
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