Click Data > Advertising Platforms.  Here you will see a tile for each ad platform you have integrated with Rockerbox, and can review the status of each. 

Click Data > Advertising Platforms to review the status of each integration. 

Click "Connect your advertising platforms and centralize your spend"

Connect your advertising platforms and centralize your spend

Spend:  Check if spend is being collected in Rockerbox.  You can expect to see spend 1 day after it occurs, as Rockerbox aggregates the previous day's data nightly. 

For many platforms, spend is reported on the Advertising Platforms page.   If this is a custom integration, instead check for spend in the Cross-Channel Report.

Spend:  For ad platforms which require ad account authentication, scroll down to the bottom of the page to confirm that the account is connected.  

This can be done even before you begin spending on the channel. 

Clicks:  Next, QA that URL tracking parameters have been added correctly to all ads.  This is how Rockerbox tracks clicks. 

If tracking parameters have been applied as expected, you will see a green checkmark next to the "Tracking Status."  This means click tracking is applied as expected to all ads.  You're good to go! 

AdRoll
SPEND LAST 30D
$0.00
Tracking Status
1 Connected Account
Tracking
AdWords
SPEND LAST 30D
$248,305.06
Tracking Status
View Issues
2 Connected Accounts
Tracking
Analytics
Bing
SPEND LAST 30D
$7,253.38
Tracking Status
1 Connected Account
Tracking
Analytics
Facebook
SPEND LAST 30D
$415,441.71
Tracking Status
2 Connected Accounts
Tracking
Analytics
Postie
SPEND LAST 30D
$0.00
Tracking Status
Data via Batch Files
Instructions
Tracking
The Trade Desk
SPEND LAST 30D
$2,958.92
Tracking Status
Data via Batch Files
Instructions
Tracking
TikTok
SPEND LAST 30D
$37,806.67
Tracking Status
1 Connected Account
Tracking
Analytics

Clicks:  If there are issues with the implementation of your tracking parameters you will see an orange error flag next to "Tracking Status." 

Click "View Issues" to identify the impact, and "Fix Issues" to identify which placements need further attention.

An orange error flag next to "Tracking Status" means some or all ads do not having tracking applied as expected.  

Click "View Issues" to identify which placements need further attention

Clicks:  The specific error will be flagged at the top of the next page with linked instructions for resolving tracking. 

Below, detail about the placements that are believed to have missing tracking will be flagged.  Follow the instructions to apply tracking to these ads. 

The specific error will be flagged at the top of the next page. 

Tracking instructions are also provided, and more detailed instructions can be found by clicking "View Instructions."

Tracking issues detected with AdWords ads
0% of clicks we saw from Youtube ads did not have Rockerbox tracking parameters.

Information against the specific placements currently missing click tracking will be provided. 

Follow the instructions to apply tracking against the flagged placements.  This will always be done within the ad platform (rather than in Rockerbox).

Review ads with missing tracking parameters
We've detected the following links that appear to be from AdWords ads but do not have Rockerbox tracking parameters.
Please review the table below and update your ads to include the parameters listed above.

Clicks:  Once you have applied tracking to the flagged placement, you can silence the alert to mark as complete. 

Fixed = tracking was applied
Ignore = this is a false positive.  The placement is not an active ad.

Note missing tracking may be flagged up to 2 days after tracking is applied, depending on the time of day that tracking was applied.  This is because we will still see some traffic missing tracking for the previous day.  

Impressions:  If impression pixels are supported by the channel, you can also confirm that the pixels are firing against all placements when expected. 

The ad objects that have seen pixels fire in the past 7 days will be listed. Confirm that all placements are accounted for.   Note if you see brackets in any of the columns, this may signal an implementation issue.  

You can also see the volume of pixel fires Rockerbox has received by day under "view counts" to confirm the volume of pixel fires aligns with expectations

If impression pixels are supported by the channel, you can also confirm that the pixels are firing against all placements when expected. 

The ad objects that have seen pixels fire in the past 7 days will be listed. Confirm that all placements are accounted for.  Note if you see {{ }} in any of the columns, this may signal an implementation issue.  

You can also see the volume of pixel fires Rockerbox has received by day under "view counts" to confirm volume.

If you're unclear on the status of spend or touchpoint tracking, reach out to [support@rockerbox.com](mailto:support@rockerbox.com) and provide the below:
- channel name
- launch date
- specific question

QA + Maintenance: New or Existing Vendors