How to Create a Mable Active Customers Audience for Meta

Learn how to create a Mable Active Customers Audience for Meta. This audience can be used to exclude existing customers from your Meta campaigns and supports new customer acquisition when combined with the NewCustomerPurchase optimization event.

Maria Dik
4 steps
20 seconds

Mable

Navigate to [https://app.mable.ai/home ](https://app.mable.ai/home?sourceID=64)and log in to your Mable account.

In the left-hand navigation, click "Optimizations" and then "Audiences".

Select the Meta Ad Account for which you want to create the **Active Customers Audience**. If multiple Meta Ad Accounts are connected to your Mable workspace, make sure to expand and select the correct account before enabling the audience.

Enable the audience by clicking the toggle next to Active Customers.

How to Create a Mable Active Customers Audience for Meta

Maria Dik
4 steps
20 seconds

Mable

Navigate to [https://app.mable.ai/home ](https://app.mable.ai/home?sourceID=64)and log in to your Mable account.

In the left-hand navigation, click "Optimizations" and then "Audiences".

Enable the audience by clicking the toggle next to Active Customers.