Adding or editing target products using item ID in a Google Shopping campaign is a great way to ensure that your ads are reaching the right audience. Here's how to do it:
The first step is to locate the item ID for the product you want to add or edit. You can find this in your Google Merchant Center account.
Once you have the item ID, you can go to your Google Ads account and navigate to your Google Shopping campaign. From there, select the "Products" tab and click on "Add product targets" or "Edit" next to an existing target.
In the "Product ID" field, enter the item ID that you located in step 1. You can also specify a bid for the target product if you want to.
Once you've entered the item ID and any other information you want to include, click "Save" to add or edit the target product.
It's important to note that you can also add target products using other attributes like brand, category, or custom labels. If you need to edit a subdivision in your Google Ads account, check out our guide on
How to Edit a Subdivision in Google Ads.