Channel Overlap: Navigation | Scribe

    Channel Overlap: Navigation

    • Emily Shreero |
    • 8 steps |
    • 2 minutes
    1
    Navigate to [https://app.rockerbox.com/v3/home](https://app.rockerbox.com/v3/home)
    2
    Navigate to the "Channels" tab and click "Digital Advertising".
    Navigate to the "Channels" tab and click "Digital Advertising".
    3
    Select the ad platform you're looking to assess channel overlap against.
    Select the ad platform you're looking to assess channel overlap against.
    4
    Click "Channel Overlap"
    5
    Select the customer type you're looking to inspect channel overlap for. Note this is available for all Shopify clients and non-Shopify clients who have provided a historical user file.
    Select the customer type you're looking to inspect channel overlap for. Note this is available for all Shopify clients and non-Shopify clients who have provided a historical user file.
    6
    Select your date range. The view will default to the last 30 days.
    Select your date range. The view will default to the last 30 days.
    7
    See key insights on your overlapping channels such as - What paid or non-paid channels most often overlap with the selected platform - How channel overlap impact revenue, compared to the channel in a silo
    See key insights on your overlapping channels such as - What paid or non-paid channels most often overlap with the selected platform - How channel overlap impact revenue, compared to the channel in a silo
    8
    View key summary stats such as - What % of the platform's conversions overlap with other channels - What % of revenue results from channel overlap - How time to conversion changes when a user interacts with other marketing channels in addition to the ad platform.
    View key summary stats such as - What % of the platform's conversions overlap with other channels - What % of revenue results from channel overlap - How time to conversion changes when a user interacts with other marketing channels in addition to the ad platform.