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Channel Overlap: Navigation
Emily Shreero |
0 steps |
2 minutes
Navigate to [https://app.rockerbox.com/v3/home](https://app.rockerbox.com/v3/home)
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Navigate to the "Channels" tab and click "Digital Advertising".
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Select the ad platform you're looking to assess channel overlap against.
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Click "Channel Overlap"
Zoom Saved
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Select the customer type you're looking to inspect channel overlap for.
Note this is available for all Shopify clients and non-Shopify clients who have provided a historical user file.
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Select your date range. The view will default to the last 30 days.
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See key insights on your overlapping channels such as
- What paid or non-paid channels most often overlap with the selected platform
- How channel overlap impact revenue, compared to the channel in a silo
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View key summary stats such as
- What % of the platform's conversions overlap with other channels
- What % of revenue results from channel overlap
- How time to conversion changes when a user interacts with other marketing channels in addition to the ad platform.
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