How do I create a Custom Conversion Variable in Adobe Analytics?
If you are a digital marketer or analyst, you may want to know how to create a Custom Conversion Variable in Adobe Analytics in order to track and measure the success of your marketing campaigns. By creating a Custom Conversion Variable, you can track the performance of specific campaigns, such as the number of leads generated or the number of sales made. This data can then be used to optimize your campaigns and improve your overall marketing strategy.