How do I create a calculated metric for average order value in Adobe Analytics? | Scribe

    How do I create a calculated metric for average order value in Adobe Analytics?

    • Grace Everwood |
    • 9 steps |
    • 18 seconds
    1
    Go to [https://www.adobe.com/](https://www.adobe.com/)
    2
    Click the “Reports” tab.
    3
    Click the “Calculated Metrics” button.
    4
    Click the “Create” button.
    5
    Enter “Average Order Value” in the “Name” field.
    6
    Enter “s.events='purchase'” in the “Condition” field.
    7
    Enter “event1” in the “Numerator” field.
    8
    Enter “event2” in the “Denominator” field.
    9
    Click the “Save” button.