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How do I create a calculated metric for revenue per visitor in Adobe Analytics?
Creating a calculated metric for revenue per visitor in Adobe Analytics can be a useful tool for understanding the effectiveness of your website or online store. By understanding the average revenue generated per visitor, you can better understand the value of each visitor to your website and make more informed decisions about how to optimize your website for maximum revenue. Additionally, this metric can be used to compare the performance of different marketing campaigns or channels, allowing you to identify which campaigns are most effective at driving revenue.
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