How do I create a calculated metric in Adobe Analytics?
Creating a calculated metric in Adobe Analytics can be a great way to gain deeper insights into your website's performance. By combining multiple metrics into a single metric, you can quickly identify trends and patterns that may not be visible when looking at individual metrics. Calculated metrics can also help you identify correlations between different metrics, allowing you to make more informed decisions about your website's performance. Knowing how to create a calculated metric in Adobe Analytics can help you gain a better understanding of your website's performance and make more informed decisions about how to optimize it.
Grace Everwood
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10 steps
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13 seconds
Adobe
1
Go to [https://www.adobe.com/](https://www.adobe.com/)
2
Log in to your Adobe Analytics account.
3
Click the “Admin” tab.
4
Click the “Calculated Metrics” option in the left-hand navigation.
5
Click the “Create” button.
6
Enter a name for the calculated metric in the “Name” field.
7
Enter a description for the calculated metric in the “Description” field.
8
Select the “Formula” type from the drop-down menu.
9
Enter the formula for the calculated metric in the “Formula” field.
10
Click the “Save” button.