If you are a project manager or team leader, you may want to create a custom view in Asana to better organize and track tasks and projects. Custom views allow you to customize the way you view tasks and projects in Asana, so you can quickly and easily see what tasks are assigned to whom, what tasks are overdue, and what tasks are coming up. With a custom view, you can also create filters to quickly find tasks that meet certain criteria, such as tasks assigned to a specific team member or tasks with a certain due date.