How do I create a segments in Adobe Analytics? | Scribe

How do I create a segments in Adobe Analytics?

Creating segments in Adobe Analytics can be a powerful tool for understanding user behavior and optimizing marketing campaigns. Segments allow you to group users based on certain criteria, such as demographics, location, or device type, so that you can better understand how different types of users interact with your website or app. Knowing how to create segments in Adobe Analytics can help you gain valuable insights into user behavior and make more informed decisions about your marketing strategies.
Created by Ghostwriter from Scribe | 5 steps
Click the “Create” button in the top right corner.
Enter a name for the segment in the “Name” field.
Select the criteria for the segment in the “Define Segment” section.
Click the “Save” button in the top right corner.

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