Go to https://www.adobe.com/ and log in to your Adobe Analytics account.

Click the “Admin” tab at the top of the page.

Click “Classifications” in the left-hand navigation menu.

Click the “Conversion” tab at the top of the page.

Click the “Add Classification” button.

adobe.com

If you are a digital marketer or analyst, you may want to set up Conversion Classifications in Adobe Analytics in order to better track and measure the performance of your campaigns and website. By setting up Conversion Classifications, you can easily identify which campaigns and website activities are driving conversions and revenue, and which are not. This information can then be used to optimize your campaigns and website for better performance.

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