How do I set up geofencing in Adobe Analytics?
Geofencing in Adobe Analytics can be a powerful tool for businesses to gain insights into their customers' location-based behaviors. By setting up geofencing, businesses can track customer visits to physical locations, measure the effectiveness of their marketing campaigns, and gain insights into customer preferences and trends. With this data, businesses can make more informed decisions about their marketing strategies and better target their customers.
Grace Everwood
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10 steps
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3 seconds
Adobe
1
Go to [https://www.adobe.com/](https://www.adobe.com/)
2
Log in with your Adobe ID
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Click on the “Admin” tab
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Click on “Geo” in the left-hand navigation
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Click on “Geofences”
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Click on “Create Geofence”
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Enter a name for the geofence
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Enter the latitude and longitude coordinates of the geofence
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Enter the radius of the geofence
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Click “Save”