How do I track customer segmentation in Klaviyo?
Customer segmentation is an important tool for any business that wants to maximize its marketing efforts. By tracking customer segmentation in Klaviyo, businesses can better understand their customer base and target their marketing campaigns to the right people. This can help businesses increase their ROI and improve customer loyalty. Knowing how to track customer segmentation in Klaviyo can help businesses make the most of their marketing efforts and ensure they are reaching the right people.
Grace Everwood
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7 steps
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20 seconds
Klaviyo
1
Go to [https://www.klaviyo.com/](https://www.klaviyo.com/) and click the "Login" button in the top right corner.
2
Enter your login credentials and click the "Login" button.
3
Click the "Audiences" tab in the left-hand navigation menu.
4
Click the "Create Audience" button.
5
Enter a name for your audience and click the "Create Audience" button.
6
Select the criteria you want to use to segment your customers and click the "Save" button.
7
Click the "View Audience" button to view the segmented customers.