How do I track ecommerce transactions in Google Analytics?
If you are running an ecommerce business, it is important to track the transactions that occur on your website. By tracking ecommerce transactions in Google Analytics, you can gain valuable insights into the performance of your business. You can use this data to identify areas of improvement, optimize your marketing campaigns, and better understand your customers. Knowing how to track ecommerce transactions in Google Analytics can help you make more informed decisions about your business and maximize your profits.
Grace Everwood
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8 steps
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16 seconds
Google Account
1
Go to [https://analytics.google.com/](https://analytics.google.com/) and log in to your Google Analytics account.
2
Click the “Admin” button in the bottom left corner.
3
Select the “Property” tab in the middle column.
4
Click the “Ecommerce Settings” button in the right column.
5
Check the “Enable Ecommerce” box.
6
Click the “Next Step” button.
7
Check the “Enable Enhanced Ecommerce Reporting” box.
8
Click the “Submit” button.