Go to [https://www.adobe.com/](https://www.adobe.com/)

Adobe

adobe.com

If you are a website owner or digital marketer, you may want to use IP address exclusion in Adobe Analytics to ensure that your own visits to your website are not included in your analytics data. This is important because it can help you get a more accurate picture of how your website is performing and how visitors are engaging with your content. Additionally, IP address exclusion can help you avoid skewing your data by excluding visits from your own office or other locations that may not be representative of your typical website visitors.

How do I use IP address exclusion in Adobe Analytics?