Go to [https://www.adobe.com/](https://www.adobe.com/)

Select the criteria you want to use to define the segment.

Click the “Add Criteria” button to add more criteria.

Click the “Save” button to save the segment.

adobe.com

Segments in Adobe Analytics are a powerful tool for analyzing and understanding user behavior on your website or app. By creating segments, you can isolate and analyze specific groups of users, such as those who have purchased a product or those who have visited a certain page. This can help you gain insights into user behavior and identify areas for improvement. Knowing how to use Segments in Adobe Analytics can help you better understand your users and optimize your website or app for better performance.