How do I use the Conversion funnels in Adobe Analytics?
If you are a digital marketer or analyst, you may want to know how to use the Conversion Funnels in Adobe Analytics in order to better understand user behavior and optimize your website or app for conversions. By understanding how users interact with your website or app, you can identify areas of improvement and create more effective marketing campaigns. Additionally, you can use the Conversion Funnels to track the performance of your campaigns and measure the success of your efforts.
Grace Everwood
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7 steps
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5 seconds
Adobe
1
Go to [https://www.adobe.com/](https://www.adobe.com/)
2
Click the “Create a Conversion Funnel” button.
3
Select the report suite you want to use from the drop-down menu.
4
Select the “Funnel” option from the “Report Type” drop-down menu.
5
Select the “Funnel Steps” you want to include in the report from the “Steps” drop-down menu.
6
Select the “Metrics” you want to include in the report from the “Metrics” drop-down menu.
7
Click the “Run Report” button.