How do I use the Marketing Channel report in Adobe Analytics?
The Marketing Channel report in Adobe Analytics is a powerful tool for understanding how different marketing channels are performing in terms of driving traffic and conversions. By understanding the performance of each channel, marketers can make informed decisions about where to allocate their budget and resources for maximum impact. Knowing how to use the Marketing Channel report in Adobe Analytics can help marketers optimize their campaigns and maximize their return on investment.
Grace Everwood
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8 steps
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5 seconds
Adobe
1
Go to [https://www.adobe.com/](https://www.adobe.com/)
2
Log in with your Adobe ID
3
Click on the “Reports” tab
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Click on the “Marketing Channels” report
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Select the date range you want to analyze
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Select the metrics you want to analyze
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Select the dimensions you want to analyze
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Click the “Run Report” button