Go to [https://www.adobe.com/](https://www.adobe.com/)

Click the “Sign In” button in the top right corner.

Enter your Adobe ID and password and click the “Sign In” button.

Click the “Audience Manager” tab in the left navigation bar.

Click the “Create Audience” button in the top right corner.

adobe.com

If you are a digital marketer or analyst, you may want to know how to use the audience manager in Adobe Analytics in order to better understand your target audience and create more effective campaigns. With the audience manager, you can create segments of users based on their behavior, demographics, and other criteria, allowing you to target them more accurately and measure the success of your campaigns. Knowing how to use the audience manager in Adobe Analytics can help you maximize the effectiveness of your marketing efforts.