How do I use the cohort analysis in Adobe Analytics? | Scribe

How do I use the cohort analysis in Adobe Analytics?

Cohort analysis is a powerful tool for understanding user behavior and engagement over time. By using Adobe Analytics, you can track user behavior and engagement across different cohorts, such as new users, returning users, and loyal users. This can help you identify trends and patterns in user behavior, as well as identify areas of improvement in your product or service. Knowing how to use the cohort analysis in Adobe Analytics can help you better understand your users and make more informed decisions about your product or service.
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Click the “Analysis” tab in the top navigation bar.
Select “Cohort Analysis” from the drop-down menu.
Click the “Create New Cohort” button.
Select the desired metrics and dimensions from the drop-down menus.

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