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How to Configure a Custom Attribution Model in Calibermind
Ann Morton
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0 step
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3 minutes
Calibermind
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Continue adding additional rules to the custom attribution model.
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Navigate to [https://my.calibermind.com/analytics/dashboards](https://my.calibermind.com/analytics/dashboards)
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Log into the application and click the cog icon to navigate to the Admin area. Click the Settings Cog on the top right of the screen.
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Click the "Attribution" link on the left menu rail.
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Select the Models area, the settings area is used to indicate which Attribution model is currently your default for reporting
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Click the "Models" link in the main screen.
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Click the "blue plus" icon to begin a new model.
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Type the desire name and description of your model in this example we used "Example Test" and click the blue "OK"button
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Click the blue "OK" button on the button right of the dialog box.
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Click "Example Test" to begin customizing the model.
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NOTICE the green message which states: "Choose columns from your cm_attribution_campaign_source table and weight your logic accordingly."
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You can add logic to weight different data points by selecting the “Add Block” button
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Click the blue "ADD BLOCK" button.
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Click the blue "ADD RULE" button.
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Begin developing your rules by clicking the "Select..." drop down list.
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Select the desire field for the rule.
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Click "equals" as the desired operator for this example.
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Click "Form Fill"
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Users may want to weight certain campaign types more heavily due to having spent more money on these actions
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Click the "Value" field.
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Type "2"
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