How to QA Impression Pixels | Scribe

    How to QA Impression Pixels

    • Emily Shreero |
    • 0 step |
    • 37 seconds
      To review the status of impression pixels for an individual channel, click "Tracking" under the platform name. Note impression pixels are not a relevant tracking mechanism for all channels.
      Scroll down to review impression pixel data. The ads that have seen pixels fire in the past 7 days will be listed. Confirm that all placements are accounted for. If any placements are not listed, the impression pixel is likely not firing and needs to be resolved in the ad platform. Note if you see brackets in any of the columns, this may signal an implementation issue. You can also see the volume of pixel fires Rockerbox has received by day under "view counts" to confirm the volume of pixel fires aligns with expectations
      If you're unclear on the status of impression tracking, reach out to [[email protected]](mailto:[email protected]) and provide the below: - channel name - launch date - specific question -specific placements that are not seeing pixel fires

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