How to link Google Analytics to Google Tag Manager
- |
- 21 steps |
- 2 minutes
VISION
To Link Google Analytics Account to Google Tag manager
RESOURCES\
You should have the access to following:
Admin Access level to Google Tag manager account with "Read, Edit, Approve, and Publish access)
Access to Google Analytics account
[Find more about access levels in Google Tag Manager here](https://support.google.com/tagmanager/answer/6107011?hl=en)
[Find more about access levels in Google Analytics here](https://support.google.com/analytics/answer/1009702?hl=en#zippy=%2Cin-this-article)
[Watch this Loom Video Walkthrough here](https://www.loom.com/share/42a7c6ffdf334187abee0f7b9a2f303d)
PROCEDURE
1
Log-in to your Google Tag Manager Account <https://tagmanager.google.com/?authuser=1#/home>
2
Click on "Tags"
3
Click "New"
4
Enter a name of your tag.
You can use this naming convention template to be more organize
Agency Initials | Google Analytics
5
Click on Tag Configuration section
6
Select "Google Analytics" from the dropdown
7
Select "Google Analytics: GA4 Event"
8
You will need the Measurement ID from Google Analytics
9
Toggle around on the left side of the page and click on "Admin" on the bottom left corner
10
Under the Data Collection and modification section select "Data Streams"
11
Select the data stream below
12
This section will pop-up and copy the measurement ID
13
Paste the measurement ID on the text field
14
Add an event name for page view
15
Click on "Triggering"
16
Select "All Pages" to track page view events
17
Click on "Save" button.
