Prospecting & Outreach on Twitter | Scribe

    Prospecting & Outreach on Twitter

    • |
    • 14 steps |
    • 2 minutes
      1
      Start by navigating to Twitter and logging into the account.
      2
      Click "Explore"
      3
      Click the "Search Twitter" field.
      4
      Type "#buildinpublic"
      5
      Click "#buildinpublic"
      6
      Click "People"
      7
      Only click on accounts that we are not currently Following.
      8
      Notice Juan does not have his DMs open. That's fine, we will simply move on to the next person.
      9
      Go back to the list and click on the next persons profile.
      10
      If you see this mailbox icon next to the 'Follow' button, it means their DMs are open and we can send them our message. Click the DM icon.
      11
      Start a new message.
      12
      Paste our message. Before hitting enter, please add a unique and personalized sentence about the prospects business/project. You will find more information in their "Bio". You do not have to add a personalized sentence for each prospects, but make sure at least 1 out of every 10 include a personalized line.
      13
      When you've sent the message, click "Follow".
      14
      Navigate back to the list and move on to the next person.
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      CONCLUSION: You are not a robot, you are a human and you should come across as a one to our prospects. We do not want our prospects to think we are sending automated messages (because we are not). Although we have messaging templates, you will need to make a judgement call on whether or not the template needs to be edited, added to, or changed completely on a case-by-case basis. Part of the reason you are in this role is because we believe you are astute enough to act with autonomy when messaging and replying to our prospects. Remember that you are representing our brand, our community, and our clients. With this in mind, pay close attention to detail, work efficiently, and showcase your personality whenever possible.