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Go to **AUTOMATION** clicking on the Icon highlighted in orange below.

Select the reel or post you want to link to the automation. \
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You can choose a specific post or any post (Make sure your post or reel is already published).

Now, set up the **KEYWORD** you want your audience to comment on your post.

If you want a specific word, enter it in the "Enter a word or multiple" field. If not, you can select "any word".

Now, set up the first DM that will be sent to everyone who comments the **KEYWORD** on your post or reel. You can edit the message by clicking the text box.

Hey there! I’m so happy you’re here, thanks so much for your interest 😊 

Click below and I’ll send you the link in just a sec ✨

Now, set up the message where the link to your freebie or podcast episode will be shared. You'll see three editable fields:

1. **The Message**
2. **The URL** -  Paste the link to what you are sharing here.
3. **Button Label** -  This is the text on the button that people need to click to open the link.

After filling in all the fields, click "Next."

Now, you'll be prompted to choose additional automation options. I usually select these two:

1. **Publicly reply to a comment** - This option lets you reply to people commenting on your post. (You'll set up the replies in the next step.)
2. **Ask for an email** -  It's crucial to always collect emails.

Now, you can edit three variations of your automated replies to the comments people leave on your post.

Publicly reply to a comment
Write 3 replies and we`ll send them at random

That's it! Once everything is set up, simply click "Go Live"

Manychat

This guide provides a straightforward method for automating direct messages on Instagram based on comments from your posts and reels, enhancing engagement with your audience. By following these steps, you can streamline communication, promote your content effectively, and even gather email addresses for future marketing efforts. Implementing this automation not only saves time but also fosters a more interactive experience for your followers, making your Instagram strategy more efficient and impactful.

Setup Automated DMs from your IG posts/reels