Step-by-Step Guide: How to add a Target Audience to a Marketing Opportunity | Scribe

    Step-by-Step Guide: How to add a Target Audience to a Marketing Opportunity

    • Jessica Perry |
    • 31 steps |
    • 2 minutes

      How to Create a Target Audience

      1
      Click "Marketing & Services"
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      In this example, we are editing an already created marketing opportunity. Click here.
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      Click "Add Audience"
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      Click "Select Property Type" if you'd like to restrict the opportunity by a certain Property Type.
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      Click "Property Style" if you would like to restrict a listing based on a certain Property Style.
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      If a listing should meet a minimum price to be able to have this marketing opportunity requested, please enter the price in the "Min Price" field.
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      If a listing should meet a maximum price to be able to have this marketing opportunity requested, please enter the price in the "Max Price" field.
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      If you have configured "Listing Tags" to track a specific type of listing, you will see those tags in this dropdown to be selected for an additional restriction. If you have not configured Listing Tags & you are interested in learning more about them, please contact your Customer Success Manager.
      9
      Click the "Comments" field & leave any comments as needed.
      10
      Click "Save"

      Ordering a Marketing Opportunity w/ Target Audience

      information ordinal icon
      *Tip! This second section will show you how the ordering process looks from the agent perspective.*
      11
      Click "Marketing"
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      Click "Start"
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      The Target Audience restriction will be displayed on the first page of the order.
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      Click "Next"
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      Properties that are displayed in **blue** are able to be selected and the agent can proceed with the order. Properties that are displayed in **red** do not meet the criteria of the Target Audience and the system will block them from being selected.
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      Once an agent has selected the property that they would like to place the order for, click "Next".
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      Now the agent (or admin impersonating on behalf of the agent) can proceed with filling out all of the information that was configured in the JSON Instructions.