The Summary Stats box will show key user behavior insights such as 

- Total number of converters with a certain type of touchpoint on their path
- Average time to convert for users with a certain touchpoint type on their path

AVG CONV TIME
27 DAYS 4 HOURS
22 DAYS 6 HOURS
-4 DAYS 22 HOURS

To read the view, think of the box as a grid. 

The all column reports on all conversions (without any filtering applied)

The subset column reports on metrics against whatever you filtered for above.  For example paths to conversion that contain a specific type of touchpoint. 

Use this grid to compare user behavior around a certain channel to average performance.  

For example, does having a TikTok touchpoint on a user's path to conversion mean users have a shorter or longer time to convert compared to Facebook?

Rockerbox Workflow