Best Standard Operating Procedure Software for Sales [2023]

Lauren Funaro
February 1, 2023
min read
September 19, 2023
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Looking for the best sales SOP software? Check out our top picks, including Scribe, and learn about the key features and benefits of each tool.
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If you're in sales or sales enablement, you know that a solid sales SOP is essential for success.

A sales SOP outlines the steps and processes for every aspect of your sales strategy, from prospecting to closing deals. It's a

But how do you create and maintain a comprehensive sales SOP? That's where sales SOP software comes in. These tools make it easy to create, organize and share your sales SOP with your team.

In this article, we'll introduce you to the top sales SOP software tools, including Scribe. We'll also provide an overview of a sales SOP and the different types of sales SOP software available.

The best sales software SOP of 2023

  1. Scribe
  2. Process Street
  3. Salesforce
  4. Copper
  5. Hubspot Sales Hub

What is Sales SOP Software?

Sales SOP software is a type of business process management (BPM) tool that helps sales teams create, organize, and share their sales standard operating procedures. With a sales SOP in place, teams can ensure that all members are following the same processes and best practices, leading to more consistent and successful sales outcomes.

What is a Sales SOP?

A sales SOP, or standard operating procedure, is a document that outlines the step-by-step processes and best practices for every aspect of a sales strategy. This can include everything from how to prospect for leads to how to handle objections and close deals.

Having a sales SOP in place ensures that all members of the sales team are following the same processes and can easily access important information and resources. This can help teams to be more efficient and effective, leading to better sales outcomes.

Types of Sales SOP Software

There are several different types of sales SOP software, each with its own unique features and capabilities. Some of the most common types of sales SOP software include:

  • Process management tools: These tools help teams to create, organize, and share their sales SOPs.
  • Collaboration tools: These tools enable teams to work together on sales SOPs and other documents in real-time.
  • Document management tools: These tools help teams to store, organize, and access their sales SOPs and other important documents.

Features of Sales SOP Software

Sales SOP software can have a wide range of features, depending on the specific tool and its intended use. Some common features of sales SOP software include:

  • Process mapping: This allows teams to create visual diagrams of their sales processes, making it easy to understand and share with others.
  • Collaboration tools: These enable teams to work together on sales SOPs in real-time, with features like commenting and version control.
  • Document management: These tools help teams to store and organize their sales SOPs and other important documents, making them easy to access and share.

The Top Sales SOP Software Tools

Now that you have a better understanding of what sales SOP software is and what it does, let's take a look at the top tools in this space.

1. Scribe

‎G2 Rating: 5/5
Capterra Rating: 5/5
Scribe Pricing:

  • Basic Plan: $0
  • Pro Plan: $23/user/month
  • Enterprise Plan: Customizable

Scribe Overview

Scribe offers a revolutionary way to build, store and share SOPs for your sales process.

Instead of spending hours manually building guides, writing tutorials or recording videos, you can create visual documentation in seconds. Scribe follows along while you work to create step-by-step guides, complete with text and annotated screenshots.

Here's how it works.

This innovative approach to process documentation saves teams 20+ hours a month compared to traditional video and text tutorials. With Scribe, you can document your sales processes 15 times faster and spread knowledge faster with answers to questions found 67 percent faster.

And with Scribe Pages, you can combine Scribes with video, images and more. Train your sales reps, create checklists and build templates to make sure can use your best practices.

‎Create instant and accurate process documentation to boost team productivity, leading to major success in your sales ops.

With Scribe, you can simplify the process of creating and sharing sales SOPs, saving time and increasing productivity and success.


2. Process Street

‎G2 Rating: 4.5/5
Capterra Rating: 5.7/5
Process Street Pricing:

  • Free Plan: $0
  • Pro Plan: $30/user/month
  • Enterprise: Contact the Process Street Team

Process Street Overview:

Process Street is a modern and innovative process management platform that is designed to help teams streamline their workflows and increase efficiency. With its powerful no-code platform, you can easily create and share core processes, from employee onboarding to customer implementation, content approvals and tenant screening.

Not only does Process Street make it easy to manage your workflows, it also allows you to keep all your team information organized and accessible in one central location with its free team wiki and company handbook feature. With Salesforce, Colliers, Drift and over 3,000 other businesses already using Process Street, it's clear that this is a solution that can make a real difference to your team's productivity. Join them today and experience the benefits of a streamlined and efficient process management platform.

3. Salesforce

‎G2 Rating: 4.5/5
Capterra Rating: 4.4/5
Salesforce Pricing:

  • Sales Essentials Edition: $25/10 users/month
  • Professional Edition: $75/user/month
  • Enterprise Edition: $150/user/month
  • Unlimited Edition: $300/user/month

Salesforce offers range of tools and services to manage their sales, customer service, and marketing efforts. It supports SOPs by providing a centralized platform for storing, tracking and managing processes. With Salesforce, teams can create and manage workflows that are specific to their business processes and ensure that all employees are following the same steps and procedures. Additionally, Salesforce provides features such as process automation and reporting, which can help teams monitor the effectiveness of their SOPs and make improvements where necessary.

Salesforce can also help teams streamline their SOPs by integrating with other tools and systems, such as document management systems and project management tools, to create a seamless and efficient process management experience. This helps to eliminate manual processes, reduce errors and duplications, and improve overall productivity and efficiency.

4. Copper

‎G2 Rating: 4.5/5
Capterra Rating: 4.4/5
Copper Pricing:

  • Basic Edition: $23/user/month
  • Professional Edition: $49/user/month
  • Business Edition: $99/user/month

Copper is a powerful sales software that helps businesses streamline their sales processes and manage customer relationships effectively. Its ease of use makes it a popular choice among companies that need a CRM solution that doesn't require data entry or time-consuming administration tasks. With Copper, businesses can focus on what really matters: growing sales and building strong customer relationships.

One of the key features of Copper is its integration with Google Workspace. This means that all emails and other interactions with customers are automatically logged to the right contact in the CRM, saving salespeople hours of time they would otherwise spend on manual data entry. Copper also provides a comprehensive view of all sales and relationship essentials, such as past interactions, files, and tasks, all in one place. This makes it easy for sales teams to track their progress and keep up with their deals.

Another great aspect of Copper is its reminder system, which helps sales teams stay on top of their contacts and follow-ups. With Copper, businesses can be sure they never drop the ball on a deal, and that they always stay on top of their customer relationships.

5. Hubspot Sales Hub

‎G2 Rating: 4.5/5
Capterra Rating: 4.5/5
Hubspot Sales Hub Pricing:

  • Sales Hub Starter: $50/2 users/month
  • Sales Hub Professionals: $500/5 users/month
  • Sales Hub Enterprise: $1,200/10 users/month

Hubspot Sales Hub Overview:

Hubspot Sales Hub is a comprehensive sales software that provides businesses with powerful tools to streamline their sales processes and manage customer relationships effectively. With its easy-to-use interface and robust sales analytics, Sales Hub is an excellent choice for growing teams looking to supercharge their sales process.

One of the key features of Hubspot Sales Hub is its integration with the Hubspot CRM platform. This creates a single source of truth for customer data, which provides sales reps with rich insights, warmer leads, and aligned enablement materials. This helps reps operate at maximum efficiency and close more deals.

In addition to its CRM capabilities, Sales Hub also includes sales engagement tools and configure-price-quote (CPQ) functionality. These tools allow sales teams to automate repetitive tasks and streamline their sales processes, freeing up time to focus on what really matters: growing sales and building strong customer relationships.

Another great aspect of Hubspot Sales Hub is its integration with an expansive ecosystem of app and solution partners. This allows businesses to craft an exceptional end-to-end customer experience and provide their customers with the best possible service.

Whether you're looking for strategies, services or software, Hubspot has everything you need to grow better. With its focus on simplicity and ease of use, Hubspot Sales Hub is the perfect choice for businesses looking to scale their sales processes and achieve success.

6. Zoho CRM

‎G2 Rating: 4/5
Capterra Rating: 4.3/5
Zoho CRM Pricing:

  • Free Edition: $0
  • Standard: $14/user/month
  • Professional: $23/user/month
  • Enterprise: $40/user/month

Zoho CRM Overview:

Zoho CRM is a comprehensive customer relationship management software that provides businesses with a 360-degree view of their customers. With its wide range of features, Zoho CRM is a great choice for businesses looking to streamline their sales processes and manage customer relationships effectively.

One of the key features of Zoho CRM is its contact management system, which allows businesses to easily store and manage customer data in one centralized location. This makes it easy for sales reps to access the information they need to effectively engage with customers and close more deals.

In addition to contact management, Zoho CRM also includes sales funnels, pipeline management, and workflow automation. These features help sales teams keep track of their sales pipeline and automate repetitive tasks, freeing up time to focus on more important activities.

Another great aspect of Zoho CRM is its AI-powered conversational assistant. This feature allows businesses to engage with customers in a conversational manner, providing them with quick and accurate answers to their questions. This can help improve customer satisfaction and build stronger relationships with customers.

Choosing the right sales SOP software for your team

Overall, there are many great options to choose from when it comes to sales SOP software. With the right tool, teams can streamline their workflows, improve their performance, and achieve their sales goals more easily.

By standardizing best practices and providing easy-to-follow guidelines, Sales SOP software helps sales teams work more efficiently — and effectively.

The tools in this list offer a range of features and pricing options, so you can easily find the perfect solution for your team's needs.

Scribe, in particular, stands out for its intuitive interface and ability to create step-by-step guides that make sales SOPs accessible to every member of the team. Whether you're a small business or a large enterprise, implementing sales sop software can help you achieve your sales goals and drive success.

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